Ask anyone who grew up here about the old Patrol.
The Y60 was boxy and simple, built to be lived in. It carried families across the desert and back, got stuck and got itself out, and never pretended to be anything it wasn't. Out here it was never just transport. It was the weekend, the run out to the dunes, the car you grew up in the back of. It had a charm you could feel the second you shut the door.
Somewhere along the way, cars lost that. The new ones are faster, smarter, quieter, and somehow they feel like nothing at all. All screen, no soul.
Ask anyone who grew up here about the old Patrol.
The Y60 was boxy and simple, built to be lived in. It carried families across the desert and back, got stuck and got itself out, and never pretended to be anything it wasn't. Out here it was never just transport. It was the weekend, the run out to the dunes, the car you grew up in the back of. It had a charm you could feel the second you shut the door.
Somewhere along the way, cars lost that. The new ones are faster, smarter, quieter, and somehow they feel like nothing at all. All screen, no soul.
Peec Studio exists to bring that feeling back.
We start with a Nissan Patrol and take it back to bare metal, then rebuild it from the ground up. From there we design the rest together, the colour, the materials, the details that make it unmistakably yours. Around six months later you drive away in a Patrol that exists nowhere else in the world.
We intentionally build only a handful a year. If you want one of them, join the waitlist.
Peec Studio exists to bring that feeling back.
We start with a Nissan Patrol and take it back to bare metal, then rebuild it from the ground up. From there we design the rest together, the colour, the materials, the details that make it unmistakably yours. Around six months later you drive away in a Patrol that exists nowhere else in the world.
We intentionally build only a handful a year. If you want one of them, join the waitlist.
Peec Studio exists to bring that feeling back.
We start with a Nissan Patrol and take it back to bare metal, then rebuild it from the ground up. From there we design the rest together, the colour, the materials, the details that make it unmistakably yours. Around six months later you drive away in a Patrol that exists nowhere else in the world.
We intentionally build only a handful a year. If you want one of them, join the waitlist.
(WHY ARE WE BUILDING THIS?)
BECAUSE AS THE WORLD MOVES TOWARD A MORE
ROBOTIC, MACHINE-LED FUTURE,
WE NEED MORE OF US WHO CHAMPION
THE HUMAN BEAUTY OF OUR WORLD.
HOLDING ONTO GOOD DESIGN, CULTURE,
CONNECTION, AND SUSTAINABILITY
IS THE KIND OF INTELLIGENCE
WE’RE CHOOSING TO BUILD FOR.
(WHY ARE WE BUILDING THIS?)
BECAUSE AS THE WORLD MOVES TOWARD A MORE
ROBOTIC, MACHINE-LED FUTURE,
WE NEED MORE OF US WHO CHAMPION
THE HUMAN BEAUTY OF OUR WORLD.
HOLDING ONTO GOOD DESIGN, CULTURE,
CONNECTION, AND SUSTAINABILITY
IS THE KIND OF INTELLIGENCE
WE’RE CHOOSING TO BUILD FOR.
400+
Hours of craftsmanship
400+
Hours of craftsmanship
6+
Months per build
6+
Months per build
15
Builds per year
15
Builds per year
Campaigns
MOUS LAMRABAT COLLAB
JOBS OF THE DESERT
LIFE IN OLD DUBAI
THE GHUTRA
THE PATROL HERITAGE
Ready to work together? Let's talk cool collaborations.
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Ready to work together? Let's talk cool collaborations.
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Ready to work together? Let's talk cool collaborations.
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